![]() ![]() Though the games themselves are free to play, experts see this as a move to boost its add-on features and monetize by selling in-app virtual goods like stickers and avatars. With the acquisition, Viber aims to connect mobile players all over the world. To boost its gaming capability, Viber recently acquired Nextpeer, a software development kit that allows game developers to incorporate social features into their games. ![]() Last year, it also introduced Public Chats, which allows users to see real conversations from their favorite celebrities, personalities, brands and publishers –including Mashable, Huffington Post, the BBC and Buzzfeed. The newest game, called Wonderball, launches today. The platform, which has four free games, allows users to sign in using their Viber IDs and challenge their contacts, share their scores and compete on leaderboards. It has attracted “millions of players worldwide” since being launched in February this year, according to company. Viber Games, its gaming platform, is at the forefront of Viber’s expansion bid. “We think games are a great way to do that. It’s part of our long-term strategy to make it easier for users and brands to connect.” “Our ambition is to combine communication and entertainment to become a social entertainment base on mobile that centers on communication,” said Scott Nelson, head of Viber in North America.
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